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Specialist ,Creator Management (KOL)

Reporting to Assistant Director, KOL and E-Commerce – you will be responsible for 

  • Overseeing and executing campaigns that involve influencers and key content creators.
  • Communicating with industry professionals and influencers
  • Selecting, dealing with, and arranging meetings with influencers
  • Ensuring contract terms and conditions are met
  • Identifying client target audience preferences and building content ideation
  • Having a solid understanding of digital campaigns and social media channels
  • Building relationships with media, KOLs, and third-party agencies
  • Managing collaborations between brands and KOLs
  • Conceptualizing and managing demand-driving strategies and events
  • Constructing end-to-end full-scale KOL campaigns
  • Managing P&L on KOL-related activities and events
  • Liaising on new product launches and ensuring consistent press
  • Increasing brand awareness, buzz, and share of voice
  • Monitoring key performance metrics of KOL activities and assisting in reporting
  • Coordinating and developing good working relationships with internal and external stakeholders

Qualification:

  • Bachelor’s degree in marketing, management, advertising, or related disciplines
  • At least 1-2 years of experience as a KOL Management Officer or similar role
  • Familiarity with digital campaigns and social media channels
  • Broad network and excellent multitasking skills
  • Good English communication skills (preferred)
  • Ability to identify target audience preferences and build content
  • Experience in handling a broad range of talents, especially in the beauty

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